Data Scientist - Digital Marketing
Publicado há 7 dias atrás
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AUTODOC is the largest and fastest-growing auto parts e-commerce platform in Europe. Present across 27 countries with over 5,500 employees, AUTODOC generated revenue of over €1.5 billion in 2024, supplying more than 8.4 million active customers with its 6.6 million vehicle parts and accessories for car, truck, and motorcycle brands.Curious minds, adventurous experts and tech-savvy professionals - one team, one billion euros revenue. Catch the ride!
Responsibilities
- Develop statistical and machine learning models to assess and optimize the effectiveness of marketing campaigns.
- Analyze and interpret data to identify potential improvements in marketing strategies.
- Apply uplift modeling methods to target specific customer groups to maximize ROI.
- Collaborate with marketing and sales departments to understand business goals and translate them into analytical tasks.
- Prepare and present reports on analysis results and recommendations for marketing strategy enhancements.
- Evaluate and continuously improve analytics and modeling methodologies in line with the latest trends in Data Science.
- Participate in the development and implementation of systems and tools to automate analytical processes.
Requirements
- Over 2 years of experience in Data Science, with a focus on uplift modeling and causal effect analysis.
- Deep knowledge and practical experience with Python and data analysis libraries (Pandas, NumPy, Scikit-learn), as well as specialized libraries for causal analysis, for example CausalML or others.
- Understanding of A/B testing principles, including planning, conducting, and analyzing test results.
- Knowledge of SQL and experience with databases, including ClickHouse, for effective data extraction and processing.
Nice to have
- Knowledge and experience with Apache Spark and Apache Airflow for processing large data volumes and workflow automation.
- Experience with cloud platforms, particularly Google Cloud Platform, for scaling and managing analytical solutions.
- Familiarity with CI/CD principles, experience with model versioning, and understanding of MLOps fundamentals.
- Bachelor's or higher degree in Applied Mathematics, Statistics, Computer Science, Economics or a related field.
- Strong communication skills and the ability to effectively interact with both technical specialists and business stakeholders.
What do we offer?
- Competitive salaries based on your professional experience
- Annual vacation of 25 working days and 1 additional day off on your birthday
- Meals Allowance
- Healthcare Insurance
- Mental Wellbeing Program- providing you and your immediate family members with free and confidential mental and physical health support services for a wide range of personal and work-related issues.
- AUTODOC Corporate Discount
- Opportunities for advancement, further trainings (over 650 courses on soft and hard skills on our e-learning platform) and coaching
- Free English and German language classes
- Referral Program with attractive incentives
- Flexible working hours and hybrid work
- Fast growing international company with stable employment
Join us today and let’s create a success story together!
Especialista em Marketing Digital
Hoje
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Descrição Do Trabalho
Vaga: Especialista em Marketing Digital & Facebook Ads
ZONA: SANTARÉM
Estamos à procura de alguém dinâmico, proativo e apaixonado por resultados, para iniciar um projeto do zero e crescer connosco a longo prazo.
O que procuramos:
- Conhecimentos em Facebook Ads, Instagram Ads e estratégias de tráfego pago.
- Conhecimento de funis de vendas, copywriting persuasivo e métricas de performance (ROI, CPL, CPA, ROAS).
- Perfil empreendedor, com vontade de assumir responsabilidades e pensar no projeto como se fosse seu.
- Capacidade de planejar, executar, analisar e otimizar campanhas.
- Mentalidade de crescimento e inovação (não queremos apenas um "executor de tarefas").
O que vais fazer:
- Estruturar e gerir campanhas desde o zero absoluto.
- Ajudar a construir a marca e posicionamento digital.
- Criar e testar estratégias de aquisição de clientes.
- Trabalhar lado a lado na construção do futuro do projeto.
O que oferecemos:
- Oportunidade de crescer junto com o projeto, com perspetiva de participação a longo prazo.
- Ambiente dinâmico, com liberdade para testar ideias e inovar.
- Remuneração competitiva, com possibilidade de bónus ligados a performance.
Interessado/a? Envia o teu portfólio + breve apresentação (quem és, o que já fizeste e porque gostavas de fazer parte deste projeto)
Tipo de oferta: Integral/Full-time
Pagamento: 1 000,00€ ,00€ por mês
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