1 Empregos para Gestão de redes sociais - Santarém
Paid Social Media Expert
Ontem
Trabalho visualizado
Descrição Do Trabalho
We are first and foremost a great team full of ambitious and proactive individuals whose goal is to become the best professionals they can be and make Digital Silk a globally renowned digital agency.
Our quest for excellence has resulted in our company’s growth and continuous need for outstanding team members.
We are seeking a Paid Media Specialist with extensive experience in Meta and LinkedIn advertising to plan, build, and optimize paid campaigns that drive measurable business results for our clients.
You will play a key role in shaping digital strategy, executing impactful campaigns, and continuously improving performance through data analysis and insights.
Responsibilities
- The ideal candidate must have in-depth, hands-on experience in both platforms as well as in-depth knowledge of audience targeting options.
- Plan, set up, and optimize Meta (Facebook + Instagram) and LinkedIn ad campaigns across the full funnel - awareness, consideration, and conversion.
- Create data-driven paid media strategies aligned with client goals.
- Develop and test ad creatives, copy, and audience targeting to improve campaign performance.
- Monitor and manage campaign budgets, pacing, and bidding strategies .
- Implement tracking and analytics (Meta Pixel, LinkedIn Insight Tag, UTM parameters) and ensure accurate reporting.
- Produce detailed performance reports with actionable insights and recommendations.
- Participate in client calls and sales pitches , presenting campaign strategies and results.
- Collaborate with the design, content, and strategy teams to deliver cohesive campaigns.
- Continuously stay ahead of platform updates, trends, and best practices in paid social media.
Requirements
- Minimum 5 years of experience in paid media, with a strong focus on Meta and LinkedIn advertising .
- Agency experience is highly preferred.
- Proven track record in managing lead generation and conversion-focused campaigns .
- Deep understanding of campaign structures, audience segmentation, bidding strategies, and optimization techniques on both Meta and LinkedIn.
- Experience with tracking setup , A/B testing , and data analysis .
- Excellent English communication and presentation skills.
- Confident working client-facing and able to explain complex data in clear, actionable terms.
- Hands-on experience with analytics tools (Google Analytics, Meta Ads Manager, LinkedIn Campaign Manager).
- Must be available to work 8am–5pm EST (with breaks), as our clients are based in the US.
What We Offer
- A work culture focused on growth, teamwork, and excellence.
- Competitive pay, salary growth, and bonuses.
- Equity ownership - share in profit upon company sale!
- Challenging projects and the opportunity to work with top-tier team members and clients.
- Work-from-home flexibility.
- 4 weeks paid time off.
Recruitment Steps
- Receive a short questionnaire.
- Send back answers + CV.
- Have a short call with our Recruitment team.
- Interview with our CMO.
- Receive feedback.
We kindly ask for your CV and all correspondence to be in English.
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