Marketing Specialist - Campaigns & E-commerce (15h/W)

Job Openings Marketing Specialist - Campaigns & E-commerce (15h/W)

We are looking for a Marketing Specialist - Campaigns & E-commerce to join an international projectin the fashion sector.

Requirements:

• Develop and execute innovative marketing campaigns across various channels, leveraging tools for data optimization to drive brand awareness and engagement.
• Harness the power of video marketing to create compelling content that resonates with our target audience.
• Collaborate closely with cross-functional teams including creative, content, and analytics to ensure campaign success and ROI optimization.
• Stay abreast of recent industry developments and emerging trends, incorporating relevant insights into campaign strategies for maximum impact.
• Lead e-commerce management efforts, focusing on conversion rate optimization (CRO) to drive sales and revenue growth.
• Manage paid social and SEA (Search Engine Advertising) freelancers to execute campaigns effectively and efficiently.

Job requirements:

• Bachelor's degree in Marketing, Management, or a related field.
• Minimum of 5 years of professional experience in a similar role within the marketing field.
• Proved experience in paid social media and CRO.
• Strong analytical skills are essential, with the ability to interpret data and make data-driven decisions.
• Hands-on experience in Adverfly or similar toolsis considered a plus.
• A genuine interest in marketing and online advertising, staying updated with the latest trends and strategies.
• Creative and dynamic thinking to develop innovative marketing campaigns and strategies.
• Excellent communication and interpersonal skills for effective collaboration across teams and departments.
• A results-oriented mindset, focused on achieving measurable outcomes and driving business growth.
• Fluency in English is mandatory.
• Knowledge of German is considered a plus.